Anyone who was practicing search engine optimization in 2014 understands just how much of a rough year it was. Indeed, there were many updates to the Google algorithm which caused lots of internet marketers to lose their rankings for a lot of their high ranking pages. This has caused a lot of members in the internet marketing community to think that SEO is dead. Of course, this is not true. With that being said, 2015 is definitely going to be a very tough year for those interested in SEO. With this in mind, this article will look into why you should utilize a PBN for SEO in 2015 and beyond
Why You Should Utilize A PBN For Search Engine Optimization
If you haven’t heard already, a whole plethora of different black hat methods for SEO have all become obsolete as Google continuously updates their algorithm. All of the Search Engine Optimization methods of the past few years basically won’t work at all if used today. Google has actively told everyone that they judge a websites search engine rankings purely through the quality of their links, not quantity. This means that past methods of spamming links and getting thousands upon thousands of blog links are now worthless.
It’s without a doubt that Google will rank a website very high on the search engines if it has one very high quality link rather than millions of low quality ones. For example, if there were 2 sites on gardening, and one received a link from the biggest gardening website in the world and the other had millions of spammed blog links, the first website will rank extremely higher than the second site. As you can see, the world of SEO should be focused behind this concept right here for success in 2015.
This is where a PBN comes into play. PBN stands for private blog network and it’s the closest thing one can do to get these high quality, relevant links from authority websites. Remember how I mentioned getting even just one link from a top authority site is better than millions of spammy links? With a PBN you will be able to have your own portfolio of authority sites with very potent link juice that could skyrocket any website up the search engine rankings.
With a PBN, you’re essentially setting your own authority websites to link to your money site for great search engine ranking gains. To create a PBN, you want to get some expired domains with some great metrics. By buying some expired domains which already have high authority, you can immediately build a basic site on it which will have lots of authority and link juice. From there, you will make the site look legitimate as possible and simply link out to your money site for great benefits. Of course, just one PBN site will not do much on the search engines. Hence, it’s important for someone to get a portfolio of at least 25 PBN sites before he sees any significant change.
As you can see, SEO most certainly is not dead in 2015. In fact, it’s still thriving! With a tactic such as using a PBN (and it has to be done the right way), any SEO Company worth its salt will be able to quickly and easily increase rankings for client sites.